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A-LIST COLLABORATIONS

CLIENT DIAMOND PLATNUMZ

BRIEF

ACA client Diamond Platnumz was looking to expand his audience outside of East Africa.

 

OUR SOLUTION

ACA, through it relationships with US talent, orchestrated a duet collaboration with American R&B superstar & Grammy winner Ne-Yo.

 

CULTURAL SHIFT

The resulting song Marry You debuted at #1 across East Africa and the video introduced Diamond to Ne-yo’s audience and has been viewed globally over 10 million times.

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